Ten Things CEOs Need to Know About Design
Originally posted on the JESS3 Blog.
This deck was presented by JESS3 co-founder, president and COO Leslie Bradshaw (that’s me!) at the Future M / Startup Marketing Bootcamp on October 8, 2010 at The Microsoft New England Research & Development Center.
The focus of the presentation was giving CEOs and other decision makers insights from the world class JESS3 team regarding design best practices.
Ten Things CEOs Need to Know About Design
View more presentations from JESS3.
Since posting the deck on SlideShare, a few great reactions that have surfaced include:
- Rebecca at Passionately Alive (design as a guilty pleasure, now laid bare, we are glad to help fuel the passion)
- Guy Kawasaki at HolyKaw! (started a Twitter storm on Saturday, which has driven thousands of views and hundreds of tweets from this post alone)
- Hubspot’s Mike Volpe (sparked some great, additional thinking from our end — check out the comments)
We’ve also made the front page of SlideShare through organic love today. A huge thanks to the community for sharing it around on a weekend.





One Comment on "Ten Things CEOs Need to Know About Design"
Designers are the brick and mortar for companies in 2010. Advertising and creative have mass market appeal in their pockets, and I applaud Leslie’s use of social media to accomplish these goals……
A CEO who doesn’t understand the importance of design, should ready themselves for the fall into monotony and bad practices…..