I am a passionate entrepreneur, digital strategist, social scientist and farmhand / vineyard cultivator.
21 Mar
I am about to send out a message to nearly 300 Facebook group members, after tweeting with just over 1,500 folks who have elected to follow @WorldH2O and @chlorine – and I am in awe.  The combined efforts of everyone on Facebook and Twitter have helped raise over 182,000 liters of safe, healthy and clean water for those in need as of noon today.  I hope that this is just the tip of the iceberg, with others making the decision to use the power of their social networks for good for World Water Day (which is official March 22nd).  The project itself has been made possible by the American Chemistry Council (a client I have enjoyed working with via New Media Strategies), in partnership with GOOD Magazine, Population Services International and a group of leading health organizations.  In addition to our Twitter and Facebook efforts, for World Water Day we’ve partnered with GOOD Magazine to reimagine iconic moments from American culture that wouldn’t have been the same without clean water.  WARNING: THESE VIDEOS ARE DIRTY.  Check it out:
4 Responses for "World Water Day + The Power of Social Media"
[…] World Water Day + The Power of Social Media […]
[…] its 17th anniversary, World Water Day is officially today (March 22nd). As I described yesterday, I have been working with the American Chemistry Council, GOOD Magazine, Population Services […]
[…] Leslie Bradshaw for making me aware of more statistics and media related to World Water Week via GOOD […]
[…] to Leslie Bradshaw: The project itself has been made possible by the American Chemistry Council (a client I have […]
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